Technical University of Liberec

Business Administration

Educational goals

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The graduate will be able to: – critically compare the views of standard economic models at key economic categories and mechanisms, and evaluate their impact on the firm, – identify, classify and interpret economic data, including their explicit and implicit assumptions in the application of probability methods, – run a quantitative and qualitative analysis of economic data, – use the information technology and software support for organisational and presentational activities.

Profile of the graduate

The graduate at the follow-up master level has knowledge of: – economic concepts and categories, and understands the connection between them in the context of major economic theories and schools of economics, – mathematical-statistical methods applicable in business data processing, – the legislative framework of legal entities, including the tax framework and methods of accounting data compilation, – the principles of investment and financial decision-making, – current management approaches, business activities and processes, including the methods, tools, and technologies (IT) to control them, – knowledge relevant to the preparation for managerial positions.

Information

Study programme
Business Administration (N0413A050008)
Faculty of
EF
Type of study
Postgraduate Master
Form of study
Full-time
Length of study
2
Awarded degree
Ing.
Language
English
Education area
Economics

Branches

Management of Business Processes
n the specialization Business Process Management, the graduate will gain specific knowledge: – for the management of business projects, including supporting SW tools, – environmental management policy in enterprises, – audit methodology, – principles of process planning at all hierarchical levels of the business entity, – comprehensive approach to enterprise cost management, – modern quality management systems and tools, including statistical methods.
Marketing and International Trade
In the specialization Marketing and International Business the graduate will gain specific knowledge of: – the concept of customer value as a tool of competitive advantage of companies and marketing strategic management, – brand marketing management, – forms and tools of marketing communication of the company, – the functioning of the European single internal market and external economic relations of the EU, – international business activities of companies, – international business environment.

Courses of Management of Business Processes branch

1. semester

2. semester

3. semester

4. semester

Courses without specified study plan

Courses of Marketing and International Trade branch

1. semester

2. semester

3. semester

4. semester

Courses without specified study plan

Admission procedure

A completed Bachelor degree programme is required for admittance to the follow-up Master degree programme. The Faculty Dean determines entrance exam rules and conditions for enrolment to the programme by special measures in accordance with the Higher Education Act.

More details

Contact: Žižka Miroslav, prof. Ing. Ph.D., miroslav.zizka@tul.cz

Refer to STAG for complete information

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